In the dazzling realm of entertainment, where laughter resonates against the vibrant lights of Las Vegas, the magic isn’t confined to the screen—it’s in the details. “Back on the Strip,” a riotous comedy featuring a stellar ensemble cast including Tiffany Haddish, J.B. Smoove, Wesley Snipes, and Kevin Hart, invites audiences into the uproarious world of a young man pursuing his dream of becoming a magician in Sin City. Amidst the laughter and spectacle, the film seamlessly incorporates Crown Royal and Bulleit Bourbon brand integrations, orchestrated by Mediaplacement on behalf of their client Diageo. The film is now available for rental on home entertainment platforms.
Merlin’s Magical Libation with Crown Royal Apple:
The narrative unfolds with Merlin, portrayed by the talented Spence Moore II, chasing his dreams in the vibrant city of Las Vegas. At the “Cookie Club” bar, a whimsical conversation transpires between Merlin and Rita, played by Colleen Camp. When Rita suggests Crown Royal Apple, the scene transforms into a magical moment. The Crown Royal Apple bottle, its label prominently visible, graces the screen, seamlessly blending magic and mixology in the product placement.
Bulleit Bourbon’s Allure in a Vegas Casino Bar:
As the plot thickens, Merlin finds himself in a bustling Las Vegas casino, contemplating an opportunity with Blaze, portrayed by Ryan Alexander Holmes. In the foreground of the bar, a Bulleit Rye product placement takes center stage, proudly displaying its recognizable label. A subsequent shot reveals the entrance of Bulleit Bourbon, setting the scene for Merlin’s quip, “Can I get some of this Bulleit Bourbon, please?”
The Chocolate Chips” Indulge in Crown Royal Apple Cheer:
In a delightful twist, the film introduces “The Chocolate Chips,” a stripper crew gearing up for a sensational performance. Crown Royal Apple becomes the drink of choice as the crew shares a cheers moment. The brand integration becomes an integral part of the camaraderie and celebration.
“Back on the Strip” not only delivers hearty laughter but also enhances the on-screen experience with the artful brand integrations of Crown Royal and Bulleit Bourbon. Mediaplacement’s strategic brilliance, combined with the film’s comedic charm, transforms sips into standout moments. As audiences embark on this uproarious adventure, they’ll find themselves not just witnessing the magic of the storyline but also raising a glass to the spirited libations that add an extra layer of sparkle to the narrative. Here’s to laughter, libations, and the unforgettable journey “Back on the Strip” promises to deliver!
