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MP BTS: Dodgers Dugout Lounge

A behind-the-scenes look into our Dodger Dugout program with Senior Brand Manager, Brittany Olsen. Brittany shares how we make Los Angeles a little more welcoming for the newest […]

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Cold Stone Creamery and Freeform’s 31 Nights of Halloween Partner for a Spooky Season Treat Lineup

October just got a whole lot sweeter (and scarier) thanks to a chillingly sweet collaboration between Cold Stone Creamery and Freeform’s 31 Nights of Halloween. As the leaves […]

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Flaming Spirits: Luxury Liquor Product Placements in Hell’s Kitchen Flambé Challenge

In the high-stakes environment of Hell’s Kitchen Season 23, Episode 2 (“The Flame Game”), Liquor product placements and brand integration play a significant role, particularly with premium spirits […]

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Guinness Product Placement and Brand Integration in, “It Ends with Us”

The latest Sony Pictures release, It Ends with Us, offers a prime example of effective brand integration through its carefully curated product placement of Guinness. In this emotional […]

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Lexus Product Placement in Season 3 of “Bel-Air”

  In the third season of Peacock’s Bel-Air, Lexus plays a prominent role in reinforcing the wealth and lifestyle of key characters through strategic Lexus product placement and […]

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Lexus LX 600 Product Placement in “Reasonable Doubt” Season 2

In Season 2 of Reasonable Doubt on Hulu, Lexus skillfully integrates the LX 600 model into the storyline, using product placement to enhance both character development and the […]

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Bulleit Bourbon Product Placement in “Tulsa King”

In Tulsa King Season 2, Episode 2 (“Kansas City Blues”), the Bulleit Bourbon brand strategically integrates into a key scene, serving as a symbol of sophistication and power. […]

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Tanqueray Brand Integration in “The Perfect Couple”

Netflix’s The Perfect Couple has held the #1 spot on the platform for several weeks, thanks to its gripping mystery and star-studded cast, which includes Nicole Kidman, Liev […]

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Johnnie Walker’s Effective Product Placement in the Hit Series, “Mayor of Kingstown”

In Mayor of Kingstown, product placement plays a crucial role in enhancing the realism and authenticity of the show. One of the standout moments in the series occurs […]

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Jackie Aina’s Forever Mood x Crown Royal Brand Integration in Extra!

We’re thrilled to share that Jackie Aina, a leading beauty and lifestyle influencer, has announced a groundbreaking collaboration with Crown Royal in a brand integration on the TV […]

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Crafting Subtlety in Silence: Bulleit Bourbon Product Placement in “A Quiet Place: Day One”

In the world of modern cinema, where every frame counts, product placement and brand integration have become pivotal in enhancing the storytelling experience. In A Quiet Place: Day […]

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Razer Kishi Brand Integration in Season 2 of Hulu’s “UnPrisoned”

Hulu’s hit series “UnPrisoned” has returned for an exciting second season, and fans are already buzzing about the latest episodes. Among the notable highlights is the strategic product […]

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Cold Stone Creamery’s Despicable Me 4 Influencer Marketing Campaign Success

Cold Stone Creamery’s recent influencer activations in Los Angeles and New York City, in conjunction with the release of Despicable Me 4, provided a masterclass in synergistic marketing, […]

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Product Placement Spotlight: Enterprise Rental Trucks in CW’s The Big Bakeover

The premiere season of The Big Bakeover on the CW introduces viewers to a heartwarming and transformative journey where Nancy Birtwhistle, winner of The Great British Bake Off […]

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MP BTS: 25 Years of Mediaplacement

In the realm of modern marketing strategies, few approaches have proven as impactful and enduring as product placement. Britt Johnson, the visionary founder and CEO of Mediaplacement, speaks […]

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